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Ranking the leading online sites for beauty care in Europe

beauty care

Market analysts have conducted recent researches, help segment leading online sites of beauty and personal responsibility in Europe, namely three countries, Germany, France, and the United Kingdom. The global online giant, Amazon is among, if not, the favorite online site catering to various needs of online beauty and personal care needs by 22 percent of the shoppers in the United Kingdom and approximately 25 percent of the shoppers in Germany. In the West, Amazon has a large fan base, an estimate of 73 percent of shoppers in the United States consider Amazon as their favorite site to go to for cosmetic product and help. In France, Amazon has a very minimal score among the shoppers at 17 percent and falls in second place behind Amazon is evaluating their success rate among different nations and is quickly adapting in an attempt to satisfy various changing customer needs to achieve the first place among shoppers. Amazon has been making changes by adding the feature of automatic replenishment of products while enabling the customer to choose at the desired frequency.

beauty care
There are other sites than concentrating on Amazon. In the nation of Germany, online shops are becoming increasingly competitive such as beauty products like perfume and cosmetics retailers such as Douglas, drugstore chains Rossman and dm and established and branded outlets such as In the United Kingdom, after Amazon, shoppers favor the drugstore chain, Boots. Boots is the United Kingdom’s third most crucial brand for meeting beauty and cosmetic needs.
In the United Kingdom, shoppers seek and browse online for specific deals and promotion much more than for lower prices available. Majority of the shoppers believe in finding the exact same promotions online as available in stores and shops.
The Germans persist to the preference of major brands despite rising in private labels at large drugstore chains. Rossman and dm are precisely the two leading drugstore chains and favored among as the top five favorite online shops for beauty and personal care. However, Amazon is still number one preferred online portal for beauty stoppers of the nation with as second place and coming up in ranks.

beauty care
In France however, the nation is dominated by online shops and local brands. France is the only nation among the three-nation study that does not consider Amazon has its favorite online stop. In France, it is in first place and Amazon in second. To persist the maintenance of lead in online shops, along with other local French sites offer more of what customers need such as virtual try-outs, online beauty communities, and inspiration for new beauty ideas.

Personal Shopper Guide to buying beauty products online

buying beauty products

Ulta Beauty

Ulta Beauty has a constant flow of new arrivals which is to be checked every day. Although Ulta Beauty does not have many discounts, it holds two yearly 21 days of beauty sales where products will be offered at prices at half the rate. Gorgeous hair event held in October and May provide deals on hair care products while in January it offers deals on skin care products. Ulta has reward programs which entail special offers to members on the products and service they love. It has a return policy as well where if the product bought is unsatisfied, you are given the right to return it within 60 days.

buying beauty products


This site is continuously updated each time you visit it. Every July hosts the Nordstrom Anniversary Sale which is renowned for its incredible offers and limited edition deals. Nordstrom has half-yearly sales each spring and fall that offers great deals on beauty. Nordstrom leads with its price-matching policy which states the store will meet at a fellow competitors pricing when an item is provided in the same color, size while being available at a similar retailer. Reward programs involve great offers and a point for every dollar spent through membership or possessing a Nordstrom card.


Target is known for always running some sale and is always displayed on its homepage. You can save at Target by paying through your REDcard where you can save 5 percent every time you shop. Buying through Target Subscriptions will earn you 5 percent. Installing the Cartwheel which is the Target’s couponing app will make you discounts anywhere from 5 percent to 50 percent. The return policy of 90 days is available if you possess a receipt.

buying beauty products


This retailer features limited-time offers and rewards members with early access to its seasonal sales. The brand’s rewards program is known as N.dulge and offers members one point for every dollar spent. You will be the first to know about exclusive offers on cosmetic products and new product launches.


Birchbox has stock updates once a week. Birchbox hosts customer appreciation day typically on September 15 which offers special discounts. It has a reward program of providing one point for every dollar spent, and Birchbox Ace members earn special discounts on hair and skin care products with free shipping.


The beauty products giant offers the amazing Beauty Insider Program where points are earned for every dollar spent and get free birthday gifts as well. Insiders benefit from exclusive offers, invitations and are even called to attend beauty care classes. Depending on how much you spend, you can get first access to products, an invitation to private events and unrestricted access to Sephora Beauty Studio.

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